Request for Proposal (RFP): Event Organiser for Smart Nation 2026
Procurement Notice
Request for Proposal (RFP): Event Organiser for Smart Nation 2026
Introduction:
MyDIGITAL Corporation is seeking proposals from experienced and qualified organisations to serve as the Event Organiser (EO) for Smart Nation 2026, scheduled to be held from 17 to 19 November 2026 at Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur.
The appointed EO will be responsible for the planning, coordination, setup, delivery and post-event management of the required event components, working closely with MyDIGITAL Corporation, the appointed programme partners, Smart Nation Expo stakeholders and relevant government, industry and academic stakeholders.
Event Overview
- Event: Smart Nation 2026
- Date: 17–19 November 2026
- Venue: Malaysia International Trade and Exhibition Centre (MITEC), Kuala Lumpur
- Key components: AI Nation Showcase, Rakyat Digital Showcase, Learn-a-Thon and Digital Summit
Summary Scope of Work
The appointed Event Organiser shall provide end-to-end event management services, including but not limited to:
- Concept Development and Overall Event Strategy
- AI Nation Showcase Development and Execution
- Rakyat Digital Showcase Development and Execution
- Learn-a-Thon Logistics and Operational Management
- Digital Summit Planning and Execution
- Venue, Exhibition, Technical and Production Management
- Speaker, Invitee, Delegate and Stakeholder Management
- Creative, Communications, Public Relations and Branding Services
- Protocol, VIP and Government Coordination
- Registration, Audience Engagement and Visitor Flow Management
- Logistics, Onsite Operations, Safety, Accessibility and Contingency Planning
- Photography, Videography, Documentation and Post-Event Reporting
Key Event Requirements
- AI Nation Showcase
- The EO shall develop an enhanced and refreshed showcase concept, taking reference from the AI Nation Showcase held in conjunction with the AI Malaysia Launch in July 2026. The showcase shall present a cohesive storyline connecting Malaysia’s digitalisation journey, the Malaysia Digital Economy Blueprint (MDEB), Malaysia Digital 2030 (MD2030) and the aspiration towards an AI Nation by 2030.
- The proposed experience should, among others, address:
- Malaysia’s journey from analogue to digital;
- The three implementation phases of the MDEB;
- MD2030’s national ambitions and key performance indicators;
- The transition from digitalisation and connectivity towards data, intelligence and AI; and
- The impact of AI on people and society, businesses, government, talent, innovation and responsible AI
adoption.
- Dedicated Rakyat Digital Showcase
- The EO shall design, develop and manage a dedicated Rakyat Digital Showcase as an integral component of the AI Nation Journey, creating a seamless visitor experience that increases public awareness, understanding and adoption of the Government’s free digital learning platform.
- The Showcase shall be designed to complement and enhance the overall AI Nation Journey, with an engaging and interactive visitor flow that demonstrates how members of the public can access, learn and benefit from digital and AI-related knowledge through the platform.
- The EO shall propose the overall concept, spatial layout, visitor journey, interactive elements, branding, technical requirements and supporting infrastructure to ensure the Rakyat Digital Showcase is effectively integrated into the broader AI Nation Showcase experience.
- Provide simple, visual and accessible communication suitable for visitors of all ages and levels of digital literacy;
- Propose interactive learning experiences, demonstrations, quizzes, gamification and other engagement activities;
- Create a visitor journey that encourages visitors to discover, experience, understand, register and start learning;
- Facilitate seamless on-site registration through QR codes, assisted registration counters or other suitable mechanisms; and
- Propose mechanisms to measure visitor participation, engagement and registration performance.
- Learn-a-Thon
- The EO shall manage the physical, logistical and operational requirements of a high-scale Learn-a Thon. The programme content, curriculum, learning materials, programme structure and overall programme management shall be developed and managed by the appointed Learn-a Thon programme partner.
- Venue setup, layout, workstations, registration and activity areas;
- AV, IT, Wi-Fi, connectivity, power supply and technical support;
- Participant registration, attendance tracking, participant kits and materials;
- Facilitator and mentor logistics;
- Programme operations, participant movement and activity transitions;
- Branding, signage, safety, accessibility, child safeguarding and contingency arrangements;
- Photography, videography, documentation, dismantling and post-event reporting; and
- The EO shall manage the physical, logistical and operational requirements of a high-scale Learn-a Thon. The programme content, curriculum, learning materials, programme structure and overall programme management shall be developed and managed by the appointed Learn-a Thon programme partner.
- Digital Summit
- The EO shall provide the relevant event management services for the Digital Summit, including programme coordination, speaker and invitee management, protocol, production, registration, venue management, technical requirements, onsite operations and post event deliverables.
Notes: EO to propose event concept and related coordination. The event is subject to confirmation.
- The EO shall provide the relevant event management services for the Digital Summit, including programme coordination, speaker and invitee management, protocol, production, registration, venue management, technical requirements, onsite operations and post event deliverables.
Eligibility Criteria:
- Experience and Track Record
- Proven experience in organising large-scale technology, AI, digital transformation, innovation or government events.
- Strong track record in managing high-profile events involving government officials, industry leaders, academia and other stakeholders.
- Demonstrated experience in delivering exhibitions, summits, public engagement programmes or learning-based events.
- Industry Knowledge and Network
- Good understanding of AI, digital transformation, smart nation initiatives and emerging technologies.
- Established network with government, industry, academia, technology partners, speakers and relevant ecosystem stakeholders.
- Ability to support stakeholder, speaker, exhibitor and programme partner coordination.
- Financial and Resource Capability
- Strong financial standing and capacity to manage a complex, multi-component event.
- Access to experienced project managers, creative personnel, technical teams, production crews, logistics personnel and onsite operations staff.
- Ability to mobilise adequate resources within compressed timelines and accommodate evolving requirements.
- Operational and Logistical Competence
- Expertise in venue planning, exhibition setup, stage production, technical integration, branding and event operations.
- Ability to manage registration, visitor flow, delegate management, VIP protocol, safety, accessibility and contingency arrangements.
- Demonstrated ability to coordinate multiple programme components and appointed partners seamlessly.
- Creative, Communications and Engagement Capability
- Ability to develop compelling concepts, storylines, visitor journeys and interactive experiences.
- Experience in branding, public relations, digital communications, content development and audience engagement.
- Ability to propose best practices, innovative ideas and value-added initiatives to enhance event impact.
- Compliance and Governance
- Registered as a legal entity with valid business registration and relevant licences, where applicable.
- Ability to comply with MyDIGITAL Corporation’s procurement, branding, protocol, safety and reporting requirements.
Proposal Submission
- Interested organisations are invited to submit a comprehensive proposal detailing their approach to project execution, proposed concept, team structure, workplan, timeline, deliverables and financials.
To be eligible to receive the RFP document and participate in the procurement exercise, organisations may fill in the registration form at Registration Form [https://forms.gle/e8CgShgWVXAxURAt7] and submit the Non-Disclosure Agreement, which can be downloaded from the registration form. - Proposals must include an itemised pricing breakdown covering logistics, technical requirements, creative development, production, event execution and other applicable costs.
Notes: The detailed cost breakdown shall be submitted separately from the overall event proposal.Organisations shall provide relevant company profiles, portfolio, references or testimonials and details of comparable projects undertaken. - The EO must demonstrate flexibility and readiness to accommodate progressive instructions, changes in scope and evolving event requirements.
Deadlines
- Registration of Interest and NDA Submission is by 12:00PM on 29 September 2026.
- Proposal Submission is by 12:00PM on 9 October 2026.
Terms and Conditions
MyDIGITAL Corporation reserves the right to reject any or all registrations or proposals, to amend the requirements, and/or to negotiate with any service provider. Submission of a proposal shall not constitute any obligation on the part of MyDIGITAL Corporation to appoint or award the engagement to any participating organisation.